Helga Aversa is an illustrator and graphic designer working across editorial, branding, packaging, and live illustration.
I’m Helga Aversa, an illustrator and graphic designer working with agencies, brands, and publishers on illustration-led projects.
I studied Design at the Politecnico di Milano, completing both my Bachelor’s and Master’s degrees, and later deepened my practice with the Mimaster in Illustration. Today, I also teach graphic design at IED, sharing my experience with the next generation of creatives.
My work spans editorial illustration, illustrated brand identity, packaging, and live illustration, with a strong focus on visual storytelling.
MY SERVICES
• Editorial illustration
• Illustrated brand identity
• Packaging illustration & design
• Live illustration & on-site drawing
• Illustration for events & installations
• Visual storytelling & collage illustration
HOW I WORK
I often work with analog collage, using paper and color to build layered, handmade compositions. Alongside this, I also create digital illustrations using Procreate, Photoshop, and Illustrator, often mixing analog and digital techniques depending on the project.
I enjoy collaborating with creative teams on projects ranging from editorial commissions and book-related illustrations to packaging systems, event visuals, and live illustration performances, where the creative process becomes part of the experience.
